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Forgive the analogy, but I really do feel it fits.
Anyone who has watched the University of Southern California Trojan football team over the decades knows what they will do on offense. They will run "student body right" -- a sweep where the whole line blocks and the halfback sweeps around end -- 40 times a game. They will run it, and run it, and run it, and run it. Around the 30th time, they'll break a long run for a touchdown. (Mostly because the poor defensive end and outside linebacker are on the bench, all beat up.)
This is how the Republican spin machine/echo chamber works. On the principle of repetition. Maximum force brought with maximum frequency at the point of attack. They pay no attention to what YOU do. They only pay attention to what THEY NEED TO DO.
The only way to beat USC is to run right at them yourselves, and beat them with their own tactics. Run, run, run. Block, block block. Pound, pound, pound. Make their defense play most of the game. Keep the star halfback on the bench, preening for the television cameras, for more than half the game.
Applied to the instant issue: We pound, pound, pound away at our issues. Not their issues. This is the only thing that ever works.
I've watched Pac-10 football and Democratic politics for 40 years.
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