McCain Shifting His Ad Spending From Kerry States To Bush States, A New Analysis Finds
By Greg Sargent - October 23, 2008, 1:20PM
In another sign that John McCain is on the defensive as time runs out, the McCain campaign is shifting its ad money out of blue tossup states and into red tossups and even traditionally red states, an analysis today by ad maven Evan Tracey finds.
McCain has dramatically slashed his ad spending in Wisconsin and New Hampshire and reduced it in Pennsylvania, suggesting that he's either losing hope or giving up hope in winning in three states that went for John Kerry in 2004, or that he doesn't have ample enough resources for them.
He's also reduced his spending in Colorado, which went for Bush but is showing a lead for Obama, suggesting he may be losing hope there, too.
"There's definitely a scaling back in those states," says Tracey, who tracks national ad spending for the Campaign Media Analysis Group and did the analysis for TPM to flesh out and
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