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http://www.nytimes.com/2004/10/10/arts/10rich.html?oref=loginIt was Mr. Baker's job to negotiate the 32-page debate agreement with Vernon Jordan, representing the Kerry camp, and by all accounts, the Bush campaign got almost everything it wanted. Yet as we now know, every Bush stipulation backfired, from the identically sized podiums that made the 5-foot-11 president look as if he needed a booster stool, to the flashing "Time's up!" lights that emphasized Mr. Kerry's uncharacteristic brevity and Mr. Bush's need to run out the clock by repeating stock phrases ad infinitum and ad absurdum.
The most revealing Baker error, though, was to insist that the first debate be about the president's purported strong suit, foreign affairs, instead of domestic policy. Did no one anticipate the likelihood that Iraq might once again explode that day, as it has on so many recent others? Insurgent attacks have gone from a daily average of 6 in May 2003 to as high as 87 in August. And so, as Adam Nagourney of The Times reported, "In the hours leading up to the debate, television images of aides to Mr. Bush and Mr. Kerry were mixed with images of corpses and bloody children from Baghdad," on a day when some 35 Iraqi children were slaughtered by car bombs. With this montage grinding away in the media mix, Mr. Kerry probably could have gotten away with even more inconsistent positions about the war than he did that night.
Mr. Baker isn't responsible for the other split-screen visuals that undid Mr. Bush on Sept. 30: the reaction shots during the debate itself. They were forbidden by the 32-page agreement. But earlier that week, the networks, including Fox News, publicly announced they would violate that rule. The Bush campaign has since said that the president knew this was coming, but if so, that makes his lack of self-discipline seem all the more self-destructive, or perhaps out of touch. He couldn't have provided a better out-take promo for the DVD release of "Fahrenheit 9/11" had Michael Moore been directing it himself.
Mr. Bush could recoup by Nov. 2 for all manner of reasons, including his showing in the subsequent debates, both yet to come as I write. John F. Kerry is no John F. Kennedy. But the liberal blog Daily Kos had the big picture right: on Sept. 30, "months of meticulous image manipulation" by the Bush-Cheney forces went "down the toilet in 90 minutes."
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