History of Cocoa
The Aztecs and Mayas believed that the cocoa tree was given to human beings by the feathered snake god Quetzalcoatl, and that cocoa beans had magical powers. This divine origin is reflected in the modern scientific name for the cocoa bean - Theobroma Cacao - since 'Theobroma' means 'food of the gods'.
Cocoa beans were used as money in parts of South America, and the Aztec emperor Montezuma was well known for his habit of drinking a brew made from the beans, called 'xocolatl'. When the Spanish Conquistador Hernán Cortéz arrived in Mexico in 1519, the Aztecs at first mistook him for Quetzalcoatl himself, and treated him as an honoured guest. Montezuma offered Cortéz a drink of xcolatl, which he did not like - an early clue to the fact that he was not Quetzalcoatl. Montezuma eventually expelled Cortéz from his city, but was powerless to defeat the Spanish troops, who brutally conquered the Aztec empire.
Cortéz sent cocoa beans and the recipe for xcolatl back to Spain. The Spaniards sweetened the drink by adding sugar, and tried to retain a monopoly on cocoa a for commercial reasons. But the Italians, French, Dutch and English gradually acquired their own sources of cocoa, and it became a prized commodity in Europe - a luxury drink, only available to the wealthy and noble. The first 'cocoa house' opened in London in 1657, and set a trend for fashionable meeting places where hot cocoa was drunk.
By the eighteenth century cocoa prices began to fall, and in 1728 the first chocolate factory was set up in Bristol, England by J S Fry. The first commercially manufactured chocolate was very rich, because of its high fat content. In 1828 C J Van Houten of Holland invented the 'cocoa press' which removed two-thirds of the cocoa butter (fat) from the beans. Fry used Van Houten's discoveries to make the first solid chocolate bars.
The technological advances of the 19th century made chocolate available to a mass market. Milk chocolate was invented in 1876 by Daniel Pieters of Switzerland, and contributed to the growing popularity of chocolate as both a food and a drink.
Today, chocolate is one of the most popular delicacies on the planet, with a huge range of confectionery and drinks to tempt consumers. Demand for high quality chocolate has never been higher, and Cocodirect's high cocoa content (40%) makes it the natural choice for a truly luxurious drinking chocolate experience.
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