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Reply #5: "You'll save big money, you'll save big money..." [View All]

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trotsky Donating Member (1000+ posts) Send PM | Profile | Ignore Fri May-13-11 08:22 AM
Response to Reply #4
5. "You'll save big money, you'll save big money..."
They have had that same jingle at least since I was a kid. They had the same spokesman, Ray Szmanda, for 20+ years. Menards commercials are like an institution here in MN. When Ray retired, they tried to replace him but the ads tested poorly because viewers missed him! So now the TV ads never have a person in the shot, just an announcer's voice.

http://en.wikipedia.org/wiki/Ray_Szmanda

Looks like some of his old ads are on Youtube. :)
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