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Reply #15: Looks like WalMart is pushing the costs to its suppliers [View All]

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Home » Discuss » Archives » General Discussion (1/22-2007 thru 12/14/2010)

FarCenter

(1000+ posts) Send PM | Profile | Ignore

Mon Jan-25-10 02:37 PM
Response to Reply #14

15. Looks like WalMart is pushing the costs to its suppliers

Shopper Events is a small company in Rodgers which appears to just adminster the programs for WalMart
http://www.shopperevents.com/about.html

The programs are actually carried out by Advantage Sales & Marketing LLC http://www.asmnet.com/AboutUs/Pages/default.aspx
and by CROSSMARK http://www.crossmark.com/Who-We-Are.html

From the discriptions of the latter, they appear to do this on behalf of the consumer packaged goods manufacturers.

This looks like a way for Sams Club to push the costs of demo and sample operations off on the consumer packaged goods manufacturers.

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