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A Short History of PETA [View All]

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Home » Discuss » Archives » General Discussion (1/22-2007 thru 12/14/2010) Donate to DU
Boojatta Donating Member (1000+ posts) Send PM | Profile | Ignore Tue Jun-23-09 03:35 PM
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A Short History of PETA
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PETA was established in 1957 by Ayn Rand, shortly after she observed that fur-poor animals used force to expropriate fur from the backs of fur-rich animals. She appointed Nathaniel Branden as the first operating manager of PETA, but kept the directorship for herself. When Branden claimed that lack of self-esteem motivates some rich people to make conspicuous displays of wealth such as by wearing fur coats, Rand recognized that Branden's obvious hatred for people who are money-rich could easily transform itself into hatred for animals that are fur-rich. Therefore, Rand banished Branden and appointed Leonard Peikoff as the new operating manager of PETA. Peikoff discovered that when people act on a true idea, the results are always pro-life. He condemned the butchers of the world and compared them to Hitler and Stalin. Thanks to Peikoff, PETA is today a flourishing organization.
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