Reply #71: They All Do

[KharmaTrain]

In a previous life, I was a PD of a Mutual Radio affiliate (when it was owned by Westwood One) and then an ABC one and we got these lists every week.

When this list first came out, I emailed several people I know involved at various stations (including ABC) and it was almost unanimous that this was not a boycott list, but as we're both trying to explain, are instructions to Traffic Directors. If I had seen a memo from a VP of Programming, then we'd have something to discuss.

One person pointed out that in this age of monopoly, these lists are even more prevelent as one Traffic Director can be in charge of 4 or 8 radio stations with a variety of formats and, as you point out, can be format specific.

Another memo of this type we woulc get would be from airlines. If there was a crash, the instructions required the station to immediately cancel their advertising so you wouldn't, for example, have a Delta Airlines commercial run right after a report that Delta plane had gone down.

Thank you for verifying this as well. It appears this is being used to justify AAR's financial problems...or to create outrage (which it has).

Cheers...