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Reply #6: Forty percent of Americans don't watch sports on television [View All]

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Ian David Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Mar-08-06 09:03 PM
Response to Original message
6. Forty percent of Americans don't watch sports on television
Edited on Wed Mar-08-06 09:03 PM by IanDB1
Only 28% of Americans say they would pay to watch ESPN on cable as an ala carte option.

However, we need to attract the sports-watching NASCAR demographic in to watch Keith's show and get the rest of our message.

We've already pretty much got the Trekkers and Renaissance Faire demographic all sewed-up.
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