Reply #4: I made this post

[Scooter24]

that might address why so much trust is given to these recruiters.

Recruiting Tactics 101

Year-round Recruiting Effort:

July: Many faculty members are prior service or are current members of the United States Army Reserve. Try to identify these individuals and develop them as COIs . Your goal is to develop as many COIs as possible in the schools... Also, have something to give them (pen, calendar, cup, donuts, etc.) and always remember Secretaries' Week with a card and flowers.

August: The football team usually starts practicing in August. Contact the coach and volunteer to assist in leading calisthenics or calling cadence during team runs.

September: HS registration may be hectic. Go to the HS, offer your assistance in registration and any other administrative help you can give. Remember: You need all the blueprint information on your HS you can get... Deliver donuts and coffee for the faculty once a month. This will help in scheduling classroom presentations and advise teachers of the many Army opportunities... Hispanic Heritage Month. Participate in events as available.

October: Many schools publish the first issue of their newspaper in October. Coordinate with the... staff to place an advertisement... Get involved with local Boy Scout troops. Scoutmasters are typically happy to get any assistance you can offer. Many scouts are HS students and potential enlistees or student influencers... Order personal presentation items (pens, bags, mouse pads, mugs) as needed monthly for special events.

November: Distribute new schedules for the basketball season. Assemble and offer a color guard for the opening home game. Prior to Thanksgiving, many student organizations gather food baskets for needy citizens. Offer your assistance and get involved. Offer your RS as a collection point and volunteer to distribute the food baskets.

December: By December our future soldier population is substantial in several schools. Inform the principal, in writing, about the educational benefits earned by his or her students.

January: Obtain a list of midterm graduates and contact them as soon as possible. Turn up the tempo on contacting your juniors... Dr. Martin Luther King Jr.'s birthday is in January. Wear your dress blues and participate in school events commemorating this holiday.

February: Contact the HS athletic director and arrange for an exhibition basketball game between the faculty and Army recruiters. This is an excellent way to build rapport in the HS... Black History Month. Participate in events as available.

March: Prepare certificates for those faculty and staff members who have aided you in your HS recruiting efforts... Continue to advertise in school newspapers and conduct class presentations. Award certificates of appreciation to key influencers.

April: Arrange now for next school year's Armed Service Vocational Aptitude Battery testing dates with the school administrator. Track and field meets begin. Offer to be a timekeeper or a coach's assistant. Baseball season starts. Offer assistance to the coach.

May: Since Memorial Day occurs in May, there are normally many patriotic events in the community and in the schools during this month. Contact the HS to find out what events they are involved with and offer any assistance possible.

June: Coordinate with school officials so you can present certificates to future soldiers who have enlisted during the school year. Assist in arranging a color guard for the graduation ceremony. Coordinate with school officials to determine whether they can use your assistance during summer school. The faculty is normally shorthanded during the summer and they will probably welcome your help.

SOURCE: USAREC PAMPHLET 350-13
http://www.usarec.army.mil/im/formpub/REC_PUBS/p350_13....


POSTSECONDARY SCHOOLS RECRUITING PROGRAM
http://www.usarec.army.mil/im/formpub/REC_PUBS/R601_104...