http://www.atimes.com/atimes/Middle_East/IF15Ak01.htmlIn recent appearances on two US cable news networks, he was slinging and zinging - the well-rehearsed pitchman for the biblical "End Times" was dead certain that "Iran is going to have to be attacked" before 2008. He also claimed that during a recent visit to Iraq, he was told by intelligence sources that Iran had given the green light to Hezbollah to unleash suicide bombers in the United States this summer.
Mike Evans is a shock jock for Armageddon, a cheerleader for the apocalypse. These days, the best-selling author and head of the "Jerusalem Prayer Team", a US-based pro-Israel Christian evangelical organization, is at the top of his game. On June 3, his new book, The Final Move Beyond Iraq: The Final Solution While the World Sleeps, made it on to the New York Times best-sellers' list at No 1 in the paperback category.
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The journey of The Final Move Beyond Iraq to the No 1 spot on the New York Times' list of best-selling paperback books is a fascinating tale in and of itself. Evans and his publisher, FrontLine, an imprint of the Christian publishing house Strang Communications, flew under the radar of the mainstream media, using near-daily e-mail blasts to supporters urging them not only to buy multiple copies of the book, but to help publicize it by writing five-star reviews at Amazon.com.
The goal of the campaign was twofold: make the book a best-seller, and have that result in multiple appearances on mainstream radio and television programs. By all accounts, this approach has achieved its aims.
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The success of Evans' book "shows is that if you can tap into a passionate movement, present yourself well in the media, know how to raise money, and have a fan base of hundreds of thousands of rabid fans, you can sell books. He uses the media - right-wing, religious, mainstream and online - very effectively. He's not just an author, he's a general in God's patriotic army, and he knows how to mobilize his troops," Stauber said.
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witness the fun and games of the religiously insane