NYT/Reuters/Hollywood Reporter: A Web Of "Indecision" For Comedy Central
By REUTERS
Published: June 21, 2007
LOS ANGELES (Hollywood Reporter) - Comedy Central is hitting the campaign trail online, expanding its long-running "InDecision" franchise into a Web site that promises "hastily-scribbled scat jokes, shameful punning and sophomoric Photoshopped images."
The new political humor hub, at www.Indecision2008.com (
http://www.Indecision2008.com), features video clips relevant to the upcoming election from the network's programming, including "The Daily Show With Jon Stewart," "The Colbert Report," "Lil' Bush" and Comedy Central stand-up specials. Original content also is in the mix, from user-generated postings to a blogger dubbed "The InDecider," who will facilitate the online banter and react to the latest political news.
InDecision launched in 1992 as a branded segment for "Daily Show" and has grown over the years into a comedic fixture of recent campaigns, winning over viewers and advertisers.
Indecision2008 wasn't expected to launch for another year, said Erik Flannigan, executive vp digital media at Comedy Central, but intense early media interest in the presidential race spurred him to reconsider its timing.
"We underestimated how early this election has begun and the enthusiasm for the debates that are happening on both sides," he said. "There's just more fodder, and people are talking about it early."...
http://www.nytimes.com/reuters/washington/politics-comedycentral.html