Well, shit on that - Another joy of life is coming to an end

[packman]

Sealed Air, which has sold Bubble Wrap since 1960, has a new version of its protective wrapping coming out called iBubble Wrap, according to the Wall Street Journal.

It’s sold flat and airless, making it easier to store and ship. A single truckload of iBubble Wrap can hold as much packaging material as 47 truckloads of the old stuff, the Journal said.

iBubble Wrap is inflated with a custom pump by the companies that use it as shipping material.

The air bubbles in iBubble Wrap are filled in columns, and the bubbles in each column are connected. Press on one, and there’s no cathartic “POP!” as in traditional Bubble Wrap.

Instead, the air just shifts around in the column of bubbles.

[The Velveteen Ocelot]

1. Bummer. I'll have to find another annoying thing to do.

[DBoon]

2. The Naked Gun

[dhol82]

3. Ummmmm - that happened in 2015

Granted I missed the seminal event, however - happened a while ago.
Guess I never noticed since I only pop the bubbles on my iPhone app.

[Harker]

4. The fiends!... n/t

[Sneederbunk]

5. Excelsior anybody?

[Doreen]

6. Oh, those dogs!!

I loved playing with those bubble wraps. No more freaking out my cats.

[benld74]

7. Here's to it's bankruptcy

[House of Roberts]

8. So, if you're using a box cutter

and slice across the end of a lot of bubble columns, they all collapse together, and there's no protection at all.

Plus there's no custom sizing, smaller than the shortest column length.

[Rhiannon12866]

9. Oh, no!

Years ago, when I worked in a store, my coworker and I had bubble wrap popping contests when things weren't busy. It really is addictive!

[hvn_nbr_2]

10. So I guess it takes up 47 times as much landfill space too. nt