CBS Says It Won’t Run Ads For Rathergate Pic ‘Truth’
http://deadline.com/2015/10/truth-movie-ads-cbs-rejects-rathergate-1201585383/
CBS has turned down a portion of a multimillion-dollar ad buy by Sony Pictures Classics for Truth, the Sony specialty labels drama about the 60 Minutes II scandal involving an eventually discredited story about President George W. Bushs military service. A CBS investigation resulted in the firing of producer Mary Mapes and three others and the eventual departure of Dan Rather.
The Associated Press, which broke the news of the flap today, said the buy at CBS targeted Late Show With Stephen Colbert, the CBS Evening News, CBS This Morning and 60 Minutes. The AP quoted the agency that places ads for Sony, NY-based Callan Advertising, as saying the ads instead would appear on ABC, NBC, Fox and multiple cable networks.
I wonder if they ever ran ads for The Insider (Russell Crowe/Al Pacino movie about how 60 Minutes threw the Tobacco chemist under the bus)