Leaked Memo Tells Senate Candidate To Spend 80 Percent Of Her Time Raising Money- HuffPo

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Leaked Memo Tells Senate Candidate To Spend 80 Percent Of Her Time Raising Money
Paul Blumenthal - HuffPo
Posted: 07/28/2014 5:41 pm EDT Updated: 2 hours ago



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WASHINGTON -- A campaign strategy memo prepared for Georgia Democratic Senate candidate Michelle Nunn last year and leaked online on Monday reveals far more than just the inner workings of one high-profile Senate campaign. Details in the memo illuminate the dominant role of fundraising in the political world.

"Hitting our targets will require us to prioritize fundraising above all else and to focus the candidate’s time on it with relentless intensity," the memo, written in December 2013 and leaked to National Review, states in a section on the campaign's finance plan.

To reach the campaign's target of raising $15 million to $20 million for the entire race, the memo urges that Nunn's time be budgeted almost exclusively for fundraising, at least until the tail end of the race. Nunn, who would face no serious competition in the Democratic primary, should spend between 70 and 80 percent of her time raising money from January through September, according to the memo. Only in October does the recommended fundraising time drop to 50 percent.

The memo estimates that there are 2,500 campaign hours in 2014 and recommends that 2,201 of them be spent raising money.

The Nunn campaign did not immediately respond to a request for comment.

While the memo was merely offering suggestions -- it notes that Nunn did not meet the recommended hours for fundraising in 2013 -- the enormous amount of time involved demonstrates how the chase for money has consumed the modern political campaign. And not without consequences...

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More: http://www.huffingtonpost.com/2014/07/28/michelle-nunn-fundraising_n_5628018.html