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Yo_Mama_Been_Loggin

(109,297 posts)
Wed May 3, 2023, 03:05 PM May 2023

Starbucks nears rollout of time-saving 'Siren System' in stores

Starbucks Corp. (Nasdaq: SBUX) is getting closer to debuting its Siren System, the back-of-house technologies aimed at reducing time it takes to brew drinks and prepare food.

First debuted at the company's investor day in September, the time- and labor-saving system is the main piece of the Seattle coffee giant's $450 million effort to streamline store operations. It is set to begin rolling out to U.S. coffee shops in the third quarter of 2023, head of North America operations Sara Trilling said during Tuesday's call with investors.

"These stations have already shown measurable impact on both productivity as well as throughput," Trilling said. "We're quite bullish on them."

Tuesday's call was led for the first time by new CEO Laxman Narasimhan. The longtime consultant and former Reckitt CEO emphasized efficiency, pledging to drive profit margins by streamlining operations, from simplifying the types of cups and lids Starbucks buys to the way it brews coffee.

https://www.bizjournals.com/seattle/news/2023/05/02/laxman-first-earnings-call-siren-system.html

So now that things are more efficient can you start paying your employees a decent wage?

8 replies = new reply since forum marked as read
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Starbucks nears rollout of time-saving 'Siren System' in stores (Original Post) Yo_Mama_Been_Loggin May 2023 OP
This Never Goes Well RobinA May 2023 #1
It will go from custom drinks to mass production blah. Bluethroughu May 2023 #2
They were already halfway there Shermann May 2023 #6
I think of the gas station capacino wasn't bad in 1989. Bluethroughu May 2023 #7
This does not excite me on so many levels, starting with apparently speed-brewing coffee. Hekate May 2023 #3
Not too far in the future their drinks will all be done by machine. I worked in a union shop for doc03 May 2023 #4
Pay the employees more? gratuitous May 2023 #5
I gave a suggestion to streamline Takket May 2023 #8

Bluethroughu

(5,249 posts)
2. It will go from custom drinks to mass production blah.
Wed May 3, 2023, 03:20 PM
May 2023

People will not pay high prices for a gas station latte.

Shermann

(7,663 posts)
6. They were already halfway there
Wed May 3, 2023, 05:31 PM
May 2023

What prevents McDonald's from buying the same Siren System? Anybody for a McFrappuccino?

Hekate

(91,592 posts)
3. This does not excite me on so many levels, starting with apparently speed-brewing coffee.
Wed May 3, 2023, 03:28 PM
May 2023

Who talks about “productivity and throughout” regarding a cup of coffee, and what kind of CEO comes from a company whose name is pronounced “Wreck It” ?

doc03

(35,586 posts)
4. Not too far in the future their drinks will all be done by machine. I worked in a union shop for
Wed May 3, 2023, 04:41 PM
May 2023

over 40 years. Through probably 20 contracts we really never gained anything. We would get a raise that maybe
covered inflation but would lose more jobs than what it costed the company for our contract.

gratuitous

(82,849 posts)
5. Pay the employees more?
Wed May 3, 2023, 04:47 PM
May 2023

That's just crazy talk! If the last 40+ years have shown us anything, it's that worker productivity steadily increases while employee pay stagnates, just as the good lord intended. So, where does all the increased revenue generated by Labor go? Don't you worry your pretty little head about that. I've gotta run now. There's a Senator groveling in my office for a campaign contribution, and I want to be sure he knows that capital gains taxes are too damn high.

Takket

(21,890 posts)
8. I gave a suggestion to streamline
Wed May 3, 2023, 10:26 PM
May 2023

Don’t let your customer order a carnafrappelattemochapressodarklightfoamynofoamstirredthreetineswhippeddunkeddeizzledsyrupcarnelsplash

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