http://en.wikipedia.org/wiki/Jesse_Jackson1988 presidential campaign
In early 1988, Jackson organized a rally at the former American Motors assembly plant in Kenosha, Wisconsin, approximately two weeks after new owner Chrysler announced it would close the plant by the end of the year. In his speech, Jackson spoke out against Chrysler's decision, stating "We have to put the focus on Kenosha, Wisconsin, as the place, here and now, where we draw the line to end economic violence!" and compared the workers' fight to that of the civil rights movement in Selma, Alabama. As a result, the UAW Local 72 union voted to endorse his candidacy, even against the rules of the UAW.<42> However, Jackson's campaign suffered a significant setback less than two weeks later when he was defeated handily in the Wisconsin primary by Michael Dukakis. Jackson's showing among white voters in Wisconsin was significantly higher than in his 1984 run, but was also noticeably lower than pre-primary polling had indicated it would be. The discrepancy has been cited as an example of the so-called "Bradley effect."