Viacom, Time Warner Cable settle contract dispute
Viacom had threatened to pull 19 of its cable channels, including Nickelodeon, MTV, VH-1 and Comedy Central, from the cable firm's systems.
By Meg James
1:53 PM PST, January 1, 2009
Facing a backlash from TV viewers furious at the prospect of losing "SpongeBob SquarePants" and "Dora the Explorer," two media giants reached a new programming agreement that keeps those popular cartoon characters on the channels of the country's second-largest cable operator.
Viacom Inc. had threatened to pull 19 of its cable channels, including Nickelodeon, MTV, VH-1 and Comedy Central, from the Time Warner Cable Inc. systems at midnight Wednesday when their previous two-year contract expired.
At midnight in New York, minutes into the new year, Viacom granted an extension that allowed the two sides to keep talking. They then clinched a deal. The New Year's Day accord avoided a blackout of Viacom's programming in 13.3 million homes in the U.S. served by Time Warner Cable Inc., including nearly 2 million in the Los Angeles area.
The two companies said they expected to finalize the details of the agreement over the next several days.
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http://www.latimes.com/business/la-fi-viacom2-2009jan02,0,1305999.story