Reply #44: Here's how I see it working.

[GliderGuider]

First of all, we have evolved a steep discount function with respect to abstract risks like global warming. This means that the more abstract and remote a threat is, the less urgently we respond to it. In fact, it's difficult for most people to perceive such things as threats. We tend to respond urgently only to immediate, tangible difficulties. There is a paper by a prof at UC Berkeley on this effect and its application to global warming here.

Next there's the herding instinct. Like the discount rate, this appears to be a product of our limbic brain. What it does is makes us very susceptible to popular opinion - we tend go along with the herd unless there are urgent personal reasons not to do so. It's why we respond so well to to advertising, why stock market bubbles develop, and why the "War on Terror" meme was so successful. In each case we adopt rational justifications for our behaviour, but the behaviour itself is actually rooted at a very deep level in our brain's wiring.

Third is deference to authority. That comes from even deeper down, from the "reptilian" brain that was laid down hundreds of thousand years ago. This part of our brain generates behavior related to survival and hierarchy. It's where the "fight or flight" mechanism resides, and where our urge to dominate or submit to other troop members comes from. Because of this, when an alpha asserts themselves, large numbers of "average citizens" immediately and unquestioningly accept their leadership.

These three qualities define the behaviour of the vast majority of people when it comes to a threat like like AGW. They don't see it as an immediate threat, so they're not prepared to spend significant time, energy or attention on it. When they see their friends and neighbours ignoring it this reinforces their assessment and makes them feel perfectly justified in their non-response. In the US, the RW noise-box makes all kinds of authoritative-sounding pronouncements against action, so the three tendencies line up to make people believe such stupidity as, "The calls of alarm are coming from eggheads with agendas who are just getting their panties in a bunch over grant money and academic empires." They'll stop driving their SUV to work when the neighbours do: the neigbours haven't stopped, there's no sign around them that this "global warming" thing is even real, the kids still need to get to football practice, and everybody on Fox news is telling them not to fall for that baloney. So they keep on driving.

That's the innocent side of the equation. Now let's look at the darker, more cynical side. Politics. In the USA your representatives are elected by the people I just described above. If an individual politician awakens and starts promoting renewable energy, this leaves an opening the size of the Kasserine Pass for their opponents. All the opponent has to do is appeal to the three instincts I described above, and the result is virtually a foregone conclusion. They paint the concerned politician as slightly hysterical, say that the proposals are going to cost people their jobs, point out that everything is OK and that if there is a problem that it can be taken care of later since everything is just fine right now, trot out a bunch of scientists with opposing views to weaken the perception of consensus, and reassure the voters that they have their best interests at heart - unlike the self-serving, hysterical greenie they're opposing. On election day it's game over.

Now why would a politician be so cynical? It all comes back to the power-seeking aspects of the reptilian brain. To an alpha, being top dog is more important that anything else in the universe. Ordinary people are simply resources to them, because they have a very strong sense of separation between self and other. As long as their nest is appropriately feathered today, they really don't care if ten million Bangladeshis will be displaced by a rising ocean in 30 years. It's simply not an issue. This applies in spades to the corporate interests that control many (or most) of the successful politicians in the world today. In most countries you don't become a successful politician unless you have a commonality of interest with the corporate power brokers. You can disguise it (as Obama has until recently) but it's a fact of political life. Such politicians will not permit the adoption of any legislation that threatens their corporate symbiotes. If there is pressure to adopt something, it will be weak, unenforceable and full of loopholes.

The major corporate interests are not about to risk their entrenched powers by taking a gamble on renewable energy or conservation, especially if they worry that it might erode their position. And since ethics is not a fiduciary requirement for a corporation, they are under no obligation to fight fair. Buying politicians and funding disinformation campaigns are all in a day's work.

So the way I see it, cynical politicians tend to win, their agenda is always in favour of the moment, they are supported by corporate interests that are both risk-averse and amoral, and the voting public is easily led by those who knows a bit about evolved neuropsychology and are prepared to put their own interests ahead of those of the voters.

This is the recipe for Business as Usual. The boffins can develop all the clever technology they want, the activists can rant and rail, the enlightened policy wonks can write papers until their fingers are worn to stubs -- in the face of the forces I've described above, nothing will change until the problems are so overwhelming that they can no longer be denied. Even then, the politicians will misdirect the public away from the real causes (generally by scapegoating a person or group of people) if it's in the interests of their corporate string-pullers to do so.

So people won't "reject affordable, abundant, clean renewable energy in favor of dramatically lower standards of living." They will see it as rejecting the lower standard of living that the greenies want to impose on them in support of a self-righteous agenda that puts the needs of animals and plants ahead of those of human beings. By doing this we will of course back ourselves right into the corner of lowered standards of living, but those in power won't ever put it that way.

I suspect that you see people by and large as rational actors, driven largely by neocortical reasoning. I don't. I see people as largely irrational. Most of us are subject at all times to the unconscious influences of our reptilian and limbic brains, with the neocortex providing little more than post-hoc rationalization to validate the unconscious decisions that drive our behaviour. This is why I believe the green revolution as it is currently formulated is doomed.