Is Gallup’s place atop poll world slipping? [View all]
Source: Omaha World Herald
By Matthew Hansen
On Oct. 21, Gallup released a national poll that dropped like a neutron bomb: Mitt Romney had a whopping 7-point lead over President Barack Obama, according to the much-respected polling company whose operational headquarters is in Omaha.
Sixteen days later — on Election Night — that presidential bombshell looked very much like a dud. Obama coasted to a second term and ended up winning by more than three percentage points.
Now Gallup is taking incoming fire from both independent experts and the Obama campaign for what they see as the company’s errant presidential polling. The criticism comes during a postelection reckoning inside Gallup, as its East Coast pollsters and Omaha statisticians grapple with a crucial question.
What, if anything, went wrong?
FULL story at link.
Read more: http://www.omaha.com/article/20121124/NEWS/711249922
= new reply since forum marked as read
