Granted, not everyone who voted for The Prez in '08 was completely happy with him, but when it came right down to it, even those people started coming back around when they took a look at Romney, especially the younger kids like my daughter, sister and nephew, who have been pretty critical of him. Oddly, Obama was not even my 4th choice in '08, but he won me over, and I've watched this man and he proved to me that he was legit years ago.
I guess I'm astonished that it was so close, if you look at the popular vote, that is. Romney was a dismal candidate. But on the other hand, billions were pumped into this election and elections have been essentially won by the candidate who has the most money. I think there were a lot of factors, but when it comes right down to it, I really do think the American people are starting to swing back around from the misguided "values" from the Reagan Era. It's been a long time coming. While I do think demographics played a part, I truly believed that most Americans who vote still hold those values that President Obama represents. Sadly, a huge majority of Americans hold those values, but most of them don't vote. 
On edit: I forgot to mention a big reason - Obama's ground game. It was remarkable! He got voters engaged in real time 3d, not just on the internets like Romney.
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