Holey battle emerges in doughnut war

[yuiyoshida]

Doughnuts sold near the cash register at a 7-Eleven convenience store in Chiyoda Ward, Tokyo

Doughnut lovers have plenty of opportunities to enjoy freshly made treats these days as convenience stores are marketing original creations and doughnut specialty stores are ratcheting up their efforts to attract customers.

Major convenience stores entered the doughnut market full-scale last autumn. Customers reacted favorably as companies began selling doughnuts as an item that goes well with their freshly brewed coffee. Therefore, convenience store operators are concentrating further on the product by selling new items.



Seven-Eleven Japan Co., operator of 7-Eleven convenience stores, is scheduled to start selling Seven Cafe Doughnuts by the end of August at all its stores, which number about 17,800 across the country.


About six kinds of doughnuts will always be displayed next to the stores’ cash registers, including chocolate old-fashioned (¥100 including tax) and two other standard types.

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http://the-japan-news.com/news/article/0002315041

[PoliticAverse]

1. That being Japan, there must be some type of seaweed donut version available. n/t

[yuiyoshida]

2. I have heard of wasabi Ice Cream

So I am sure anything is possible.

[PoliticAverse]

3. That looks, um, interesting. n/t