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KamaAina

(78,249 posts)
Tue Feb 10, 2015, 05:47 PM Feb 2015

Heinz gives ketchup a kick with sriracha

http://money.cnn.com/2015/02/10/news/companies/heinz-ketchup-sriracha/index.html

Heinz is adding a dash of Asian-style spice to its ketchup.

The company said it is releasing a new product this month: Heinz Tomato Ketchup Blended with Sriracha Flavor.

H.J. Heinz Company said that its new sriracha product "comes in the familiar upside-down 14-ounce plastic squeeze bottle featuring a green and red label" and will be available in WalMart (WMT), Target (TGT), and other retailers. The suggested retail price is $2.69.

"The new offering adds a new kick to your favorite foods and recipes, pairing well with cheeseburgers, French fries and hot dogs, and is the perfect flavor boost for chicken and eggs," said Heinz brand manager Joseph Giallenella, offering some culinary advice.


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