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Related: Editorials & Other Articles, Issue Forums, Alliance Forums, Region ForumsMonday Ratings: MSNBC’s Maddow Beats Fox’s Hannity In Demo
Rachel maintains her lead from the election season over Sean in the demo, closing in on him in total viewers, too:
Monday evening, during the 9 p.m. hour, MSNBCs Rachel Maddow beat Foxs Sean Hannity in the key 25-54 demo.
Maddows 394k demo viewers was enough to beat out Hannitys 336k demo. However, Hannity beat his MSNBC competitor in total viewership, his 1.78M viewers edging out Maddows 1.261M.
Elsewhere, MSNBCs Lawrence ODonnell beat his Fox competitor Greta Van Susteren in demo viewership by a margin of more than 100k viewers. However, in total viewership, Gretas 1.33M viewers beat out ODonnells 1.13M.
http://www.mediaite.com/tv/monday-ratings-msnbcs-maddow-beats-foxs-hannity-in-demo/
The under 50 crowd is tuning out FOX. The GOP has lost the younger generations, and is stuck relying on aging boomers and seniors to eke out a narrow total viewers lead.
As time goes on, look for FOX to only slip further and eventually lose in total as well.
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Monday Ratings: MSNBC’s Maddow Beats Fox’s Hannity In Demo (Original Post)
Adenoid_Hynkel
Dec 2012
OP
tanyev
(42,552 posts)1. "The under 50 crowd is tuning out FOX."
I think Jon Stewart and Steven Colbert need to take quite a bit of credit for that.
titaniumsalute
(4,742 posts)2. Exactly correct
As someone who worked in radio and TV ratings...I can tell you that winning the Adults 25-54 demo is MOST important to advertisers and ad agencies. That is the demo they primarily buy. They rarely look at total audience. Fox Snooze is becoming a much older, downscale news source.
Berlum
(7,044 posts)3. "Whine" - Chickenhawk Hannity (R - Propaganda Pimp)
Walk away
(9,494 posts)4. They thought they had a big issue in Benghazi but no one is buying but the Wing Nut Brigade.
I honestly believe they saw Benghazi as a ratings bonanza that would run for years as they picked off every black person in the administration including the President.