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littlemissmartypants

Profile Information

Gender: Female
Current location: Top of a hill.
Member since: Tue Aug 28, 2012, 06:58 PM
Number of posts: 9,319

About Me

I was born in North Carolina. I plan to die in North Carolina. But, I have traveled, a lot.

Journal Archives

Errors in Ads or Tweets aka

The Art of the Erroneous Conclusion

As much as the DU grammar and spelling police are feared and revered, there's something about grammar and spelling in advertising (or tweeting) that's often overlooked. It was intentional.

It is a common technique to use errors built into the design of an ad for the purpose of attracting attention. Trickery in advertising is a long standing, very effective technique. The use of agrammatical statements and misspelled words does not just call attention to the ad. It also sparks controversy which leads to expanded curiosity and widens the audience for the ad.

I recently attended a business marketing class that directly addressed this practice. The instructor gave a variety of examples of how to use language errors, spelling errors and a variety of incongruencies, to attract attention to ads.

So, keep pointing out those errors. Whether by design or not, the talk expands the reach of the message. Meanwhile also know, it's possible that you may be a pawn in a game you weren't meant to win and can never fix, because it was intentional.

Here are a few articles that address the phenomenon of the erroneous conclusion.

Enjoy.

♡ lmsp

~~~~~~~~~~~~~~~~~~~~

https://www.linkdex.com/en-us/inked/marketing-misdirection-why-brands-make-mistakes-on-purpose/

http://www.wheelofpersuasion.com/technique/perceptual-incongruence/

https://www.cbc.ca/news/canada/advertisers-attract-attention-with-grammatical-errors-1.2764884

https://mascola.com/insights/intentional-spelling-errors-in-advertising/


Posted by littlemissmartypants | Thu Jan 17, 2019, 01:05 AM (0 replies)

What happens in your brain when you pay attention?

What happens in your brain when you pay attention?

Mehdi Ordikhani-Seyedlar at TED2017

Video:

https://www.ted.com/talks/mehdi_ordikhani_seyedlar_what_happens_in_your_brain_when_you_pay_attention

Transcript:

00:00
Paying close attention to something: Not that easy, is it? It's because our attention is pulled in so many different directions at a time, and it's in fact pretty impressive if you can stay focused.


00:16
Many people think that attention is all about what we are focusing on, but it's also about what information our brain is trying to filter out.


00:26
There are two ways you direct your attention. First, there's overt attention. In overt attention, you move your eyes towards something in order to pay attention to it. Then there's covert attention. In covert attention, you pay attention to something, but without moving your eyes. Think of driving for a second. Your overt attention, your direction of the eyes, are in front, but that's your covert attention which is constantly scanning the surrounding area, where you don't actually look at them.


01:05
I'm a computational neuroscientist, and I work on cognitive brain-machine interfaces, or bringing together the brain and the computer. I love brain patterns. Brain patterns are important for us because based on them we can build models for the computers, and based on these models computers can recognize how well our brain functions. And if it doesn't function well, then these computers themselves can be used as assistive devices for therapies. But that also means something, because choosing the wrong patterns will give us the wrong models and therefore the wrong therapies. Right? In case of attention, the fact that we can shift our attention not only by our eyes but also by thinking -- that makes covert attention an interesting model for computers.


02:02
So I wanted to know what are the brainwave patterns when you look overtly or when you look covertly. I set up an experiment for that. In this experiment there are two flickering squares, one of them flickering at a slower rate than the other one. Depending on which of these flickers you are paying attention to, certain parts of your brain will start resonating in the same rate as that flickering rate. So by analyzing your brain signals, we can track where exactly you are watching or you are paying attention to.


02:43
So to see what happens in your brain when you pay overt attention, I asked people to look directly in one of the squares and pay attention to it. In this case, not surprisingly, we saw that these flickering squares appeared in their brain signals which was coming from the back of their head, which is responsible for the processing of your visual information. But I was really interested to see what happens in your brain when you pay covert attention. So this time I asked people to look in the middle of the screen and without moving their eyes, to pay attention to either of these squares. When we did that, we saw that both of these flickering rates appeared in their brain signals, but interestingly, only one of them, which was paid attention to, had stronger signals, so there was something in the brain which was handling this information so that thing in the brain was basically the activation of the frontal area. The front part of your brain is responsible for higher cognitive functions as a human. The frontal part, it seems that it works as a filter trying to let information come in only from the right flicker that you are paying attention to and trying to inhibit the information coming from the ignored one.

Snip, more at the link.
Posted by littlemissmartypants | Wed Jan 16, 2019, 07:53 PM (2 replies)

Women.

I personally would like to see us return to a more matriarchal, goddess focused, society. Me dreaming again.

Have you read
Jesus and the Lost Goddess: The Secret Teachings of the Original Christians
?

From the Inside Flap

Why Were the Teachings of the Original Christians Brutally Suppressed by the Roman Church?

- Because they portray Jesus and Mary Magdalene as mythic figures based on the Pagan Godman and Goddess
- Because they show that the gospel story is a spiritual allegory encapsulating a profound philosophy that leads to mythical enlightenment
- Because they have the power to turn the world inside out and transform life into an exploration of consciousness
Drawing on modern scholarship, the authors of the international bestseller The Jesus Mysteries decode the secret teachings of the original Christians for the first time in almost two millennia and theorize about who the original Christians really were and what they actually taught. In addition, the book explores the many myths of Jesus and the Goddess and unlocks the lost secret teachings of Christian mysticism, which promise happiness and immortality to those who attain the state of Gnosis, or enlightenment. This daring and controversial book recovers the ancient wisdom of the original Christians and demonstrates its relevance to us today.

About the Author
Timothy Freke (left) has a degree in philosophy, is the author of more than twenty books, and is an authority on world spirituality.

Peter Gandy (right) has an M.A. in classical civilization, specializing in the ancient mystery religions. They have coauthored three previous publications: The Jesus Mysteries, The Complete Guide to World Mysticism, and Hermetica.

For more information on the authors, their books, lectures, and seminars, visit their website: www.jesusmysteries.demon.co.uk
~~~~~
Here's another resource which supports the notion that a society that is focused on patriarchal supremacy is doomed to failure.

Sex and World Peace

From Amazon Books: Sex and World Peace unsettles a variety of assumptions in political and security discourse, demonstrating that the security of women is a vital factor in the security of the state and its incidence of conflict and war.

The authors compare micro-level gender violence and macro-level state peacefulness in global settings, supporting their findings with detailed analyses and color maps. Harnessing an immense amount of data, they call attention to discrepancies between national laws protecting women and the enforcement of those laws, and they note the adverse effects on state security of abnormal sex ratios favoring males, the practice of polygamy, and inequitable realities in family law, among other gendered aggressions.

The authors find that the treatment of women informs human interaction at all levels of society. Their research challenges conventional definitions of security and democracy and shows that the treatment of gender, played out on the world stage, informs the true clash of civilizations. In terms of resolving these injustices, the authors examine top-down and bottom-up approaches to healing wounds of violence against women, as well as ways to rectify inequalities in family law and the lack of parity in decision-making councils. Emphasizing the importance of an R2PW, or state responsibility to protect women, they mount a solid campaign against women's systemic insecurity, which effectively unravels the security of all.
~~~~~
Sex And World Peace: How The Treatment Of Women Affects Development And Security
Kate Diamond

https://www.newsecuritybeat.org/2012/05/sex-and-world-peace-how-the-treatment-of-women-affects-development-and-security/

What we have discovered is that the very best predictor of how insecure and unstable a nation is not its level of democracy, it’s not its level of wealth, it’s not what ‘Huntington civilization’ it belongs to, but is in fact best predicted by the level of violence against women in the society,” said Valerie Hudson, co-author of Sex and World Peace, at an April 26 book launch at the Wilson Center. [Video Below]


https://www.newsecuritybeat.org/2012/05/sex-and-world-peace-how-the-treatment-of-women-affects-development-and-security/

Of course there's always more at the link.
~~~~~
Direct answer from me to your query would be: society is fluid, just like gender. The laws of diminishing returns are more powerful than we think. As the worlds people are forced into migration by hunger and other predicaments, which are directly related to climate change, societal formations will morph and reflect the changes in the many populations that will be forced to work together for survival.
Posted by littlemissmartypants | Tue Jan 15, 2019, 04:07 PM (2 replies)

Coast Guard Retirees Among Those Struggling To Make Ends Meet Amid Shutdown

Retired members of the United States Coast Guard may not receive their monthly retirement checks if the government shutdown drags on, the Department of Homeland Security tells On Point.

The veterans are the latest group of people suffering the impact as the shutdown drags on. From roughly 800,000 federal workers facing pay freezes, to millions of Americans anticipating food stamp interruptions, the effects are piling up. National parks in disarray, more TSA workers calling out sick and a potential delay in tax refunds are also on the horizon.

On Monday's On Point hour about how the government shutdown is affecting day-to-day life for Americans, we shared a story from Coast Guard retiree Anthony Sederstrom, of Goose Creek, South Carolina, who brought this issue to our attention via email.

"The stress, worry, and utter nonsense of this shutdown is beginning to affect citizens of this country in many unseen ways," he wrote. "I am a 26-year veteran of the Coast Guard and although I received my retirement pay on the first of the year, February's pay is in question."

More at the link.

http://www.wbur.org/onpoint/2019/01/07/coast-guard-retirement-payments-government-shutdown
Posted by littlemissmartypants | Sun Jan 13, 2019, 10:52 PM (7 replies)

The Surprising Health Benefits of Drumming

The Surprising Health Benefits of Drumming
It can curb depression, improve immunity and even fight Parkinson's
By Deborah Quilter
October 19, 2016
Part of the VITALITY ARTS SPECIAL REPORT

Robert Lawrence Friedman, author of The Healing Power of the Drum, describes seeking solace from drumming as a child when he was bullied by a local gang in his Queens, N.Y., neighborhood. “[Drumming] would get out my anger, frustration and sadness,” he recalls. When he later became a psychotherapist, Friedman wondered whether drumming would help other people the way it helped him.

He started teaching drumming at a health spa, and found that after the workshop was over, no one wanted to leave the circle. Participants felt simultaneously energized and relaxed.

The gift of the drum circle is we all gather together to connect on a deep level. We feel each other's joys and challenges.

— Sally Bonkrude, music therapist

Friedman later branched out to teaching in corporate venues. During one session, he told people to feel free to move if they wanted to dance. A senior executive in his late 60s or early 70s leapt up and started galloping around the conference room to the beat. The exec later declared that he was free of back pain for the first time in years. In a follow-up phone call with Friedman months later, he said the pain was still gone.

Drumming When There Are No Words
After the terrible mass shootings in Newtown, Conn., Friedman led a healing drum circle for the citizens of that community. He recalled feeling very blessed to offer people a way to release some of their emotions in a way that didn’t require them to find the right words.

What inspires Friedman most is how even despondent and unhappy people can find joy through drumming. “They arrive apathetic, or in a negative state, and leave the drumming programs uplifted and filled with life,” he says.

Sally Bonkrude, a board-certified music therapist who has worked with people of all ages to help them overcome physical and emotional problems, echoes that idea.

“You’re speaking through rhythm, she says. “You are repeating someone’s pattern, saying ‘I heard you.’”

Bonkrude points out an additional motivation for would-be drummers: It’s a great way to make new friends and build community.

“The gift of the drum circle is we all gather together to connect on a deep level. We feel each other’s joys and challenges,” Bonkrude said. If you pick up another drummer’s riff, it helps them feel heard. “You listen in another way,” she explained. “Sometimes things are hard to say, but you can play and be validated. If it’s too emotional, you could play it.”


Impressive Research on Drumming
A mounting body of evidence points to the health benefits of drumming — from immunity to community:

Many senior centers and hospitals use drumming as a way of improving health.
A study of cancer patients who participated in a clinical trial showed that their immune systems were enhanced.
Drumming was found to reduce anxiety and significantly lower blood pressure.
Scientists who studied the effects of drumming in two groups (one drummed, the other didn’t) found that drumming reduced depression and anxiety and improved social resilience over six- and 10-week timespans. In addition, it also helped people reduce inflammation and improve their immune systems.

How Drumming Can Help
According to Friedman, people with Alzheimer’s disease were able to stay focused for up to 30 minutes of drumming. In his book, Friedman also describes cases in which a doctor used drumming to help patients with Parkinson’s disease. One patient improved his gait by listening to a metronome, which enabled him to maintain a steady walking rhythm. Another, who previously froze when he came to a curb, was able to step forward by listening to African drum rhythms through headphones.

Drumming helps another important group: Burnout was reduced among long-term care workers who engaged in a group drumming and keyboard accompaniment.

Can’t drum? Maybe you have arthritis or repetitive strain injury, so drumming would not be appropriate for you. Dr. Christiane Northrup maintains that just listening to drumming has the same effect as drumming itself.

Snip

By Deborah Quilter
Deborah Quilter is an ergonomics expert, a certified Feldenkrais practitioner, a yoga therapist and the founder of the Balance Project at the Martha Stewart Center for Living at Mount Sinai Hospital in New York. She is also the author of Repetitive Strain Injury: A Computer User's Guide and The Repetitive Strain Injury Recovery Book.

More at the link.

https://www.nextavenue.org/health-benefits-drumming/
Posted by littlemissmartypants | Sun Jan 13, 2019, 06:42 PM (5 replies)

The Dictator's Playbook PBS Series

Kim Il Sung
Episode 1 | 54m 12s

Witness Kim Il Sung's transformation from guerrilla fighter to brutal dictator of North Korea. How did he build the most controlled society on earth and launch a dictatorship that has lasted for three generations?

Aired: 01/09/19

Expires: 02/06/19

Rating: TV-PG


https://www.pbs.org/video/kim-il-sung-kyi4fo/

~~~~~~~~~~~

Very pertinent to today. Highly recommended.
Posted by littlemissmartypants | Thu Jan 10, 2019, 04:57 PM (3 replies)

Drawing is better than writing for memory retention

Drawing is better than writing for memory retention
December 6, 2018 , University of Waterloo

Older adults who take up drawing could enhance their memory, according to a new study.

Researchers from the University of Waterloo found that even if people weren't good at it, drawing, as a method to help retain new information, was better than re-writing notes, visualization exercises or passively looking at images.

"We found that drawing enhanced memory in older adults more than other known study techniques," said Melissa Meade, Ph.D. candidate in cognitive neuroscience at Waterloo. "We're really encouraged by these results and are looking into ways that it can be used to help people with dementia, who experience rapid declines in memory and language function."

As part of a series of studies, the researchers asked both young people and older adults to do a variety of memory-encoding techniques and then tested their recall. Meade conducted this study with Myra Fernandes a Psychology professor in cognitive neuroscience at Waterloo and recent UW Ph.D. graduate Jeffrey Wammes.

The researchers believe that drawing led to better memory when compared with other study techniques because it incorporated multiple ways of representing the information—visual, spatial, verbal, semantic and motoric.

More info at the link.

https://medicalxpress.com/news/2018-12-memory-retention.html
Posted by littlemissmartypants | Thu Jan 10, 2019, 04:00 PM (3 replies)

That's why it was scheduled for the situation room.

High security, no cameras or recording allowed. Not because of the highly sensitive information, it's not classified. Everyone knows most of the lies he's told by memory. He isn't able to hide his ignorant petulance. Couldn't if he tried.

He just wanted a safe room to play the mogul in and I say him but I really think that it was someone else who came up with the idea. To create confusion and uncertainty thereby allowing for distortion of the meeting outcome.

He, I believe, is an idiot of the first magnitude.

He's trying to "play" the American people constantly but most of the mighty citizens of this country aren't that easily fooled. That's why I have been calling him pres-tidigitation. It's all about the showy drama, his forte.

There are more and more people starting to pay closer attention to this black comedy, as the domino effects expand exponentially and they won't like it either.

He's in WAY over his head.

Keep pounding, Madame Speaker! Keep Pounding!
Posted by littlemissmartypants | Thu Jan 10, 2019, 02:24 PM (0 replies)

Coast Guard families told they can have garage sales to cope with government shutdown

Coast Guard families told they can have garage sales to cope with government shutdown
‘Bankruptcy is a last option,’ the service said in a tip sheet published on a website.
By Dan Lamothe

January 9, 2019 at 3:33 PM

Employees of the U.S. Coast Guard who are facing a long U.S. government shutdown just received a suggestion: To get by without pay, consider holding a garage sale, babysitting, dog-walking or serving as a “mystery shopper.”

The suggestions were part of a five-page tip sheet published by the Coast Guard Support Program, an employee-assistance arm of the service often known as CG SUPRT. It is designated to offer Coast Guard members help with mental-health issues or other concerns about their lives, including financial wellness.

“Bankruptcy is a last option,” the document said.

The Coast Guard receives funding from the Department of Homeland Security and is subjected to the shuttering of parts of the government along with DHS’s other agencies. That stands in contrast to other military services, which are part of the Defense Department and have funding.

The tip sheet, titled “Managing your finances during a furlough,” applies to the Coast Guard’s 8,500-person civilian workforce. About 6,400 of them are on indefinite furlough, while 2,100 are working without pay after being identified as essential workers, said Lt. Cmdr. Scott McBride, a service spokesman. They were last paid for the two-week period ended Dec. 22.

More at the link.

https://www.washingtonpost.com/national-security/2019/01/09/coast-guard-families-told-they-can-have-garage-sales-cope-with-government-shutdown/
Posted by littlemissmartypants | Thu Jan 10, 2019, 01:50 PM (8 replies)

Y'all , I need some help.

I'm trying to find a poem entitled "Deliria" I don't know the author but I do know the beginning...

"I live in a room that is straight and bare with rings on my fingers"

I have tried Google, Bing and duck duck go.

Could someone please do a search for me? Or, could someone please give me some pointers on how to do a more effective search?
Or even, suggest other search engines?

I found it one time, on Google, but I didn't bookmark it so now I can't find it again.

I want to read it at our local Women's March this year and I deeply appreciate any help or suggestions. Thank you.

ETA mission accomplished!

https://books.google.com/books/about/Saplings.html?id=KQozAQAAIAAJ

https://books.google.com/books/about/Saplings.html?id=KQozAQAAIAAJ
Posted by littlemissmartypants | Tue Jan 8, 2019, 03:42 AM (16 replies)
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