UK: Play while you pee: Urinal-based games console granted patent

[woo me with science]

http://www.guardian.co.uk/technology/2011/nov/29/play-pee-urinal-games-console-patent?newsfeed=true

Play while you pee: urinal-based games console granted patent
guardian.co.uk, Monday 28 November 2011 21.09 EST

....
....boredom during a bathroom visit could soon be a thing of the past following the development of a urinal-based games console which allows men to aim, shoot and fire at targets with their stream.

British company Captive Media has been granted the patent rights for the technology, which allows screens to be fitted to the walls of public urinals and flips into gaming mode when approached by a visitor....Games on offer include a skiing challenge and a multiple choice pub quiz.

Not only can players build-up an online score and compare their results with users across the country, they can also post their scores via their mobile phones onto Twitter and Facebook.

Research by trade paper Adweek suggests that men spend on average of 55 seconds relieving themselves, which equates to nine months over the course of a lifetime. Captive Media hopes to capitalise on the time spent at urinals to encourage businesses to take advantage of the uninterrupted audience.

[Angry Dragon]

1. Now women are demanding urinals in restrooms also

so they can play the game

[blkmusclmachine]

2. Yuck.

[jtuck004]

3. Could we turn pages on a digital WSJ with our water wand if we want to play our

own games? Or even a respectable newspaper.

I wonder what the ad space around the screen will sell for, and to whom? Viagra, of course. Maybe escorts? Gold sales?

[pinboy3niner]

4. The company's name is fitting: 'Captive Media'

:rofl:

[woo me with science]

7. They have identified a previously uncorporatized niche in our lives,

and are coming after it. Good lord.

:hurts: :wow:

[ProdigalJunkMail]

8. many establishments treat the urinal

as a place for advertising...

sP

[pinboy3niner]

9. I think seeing what patrons DID to that advertising...

...is what gave them the idea for a shooting game. :)

[appleannie1]

5. I can see the wet walls and floors now

[Hassin Bin Sober]

6. The soon to be "germiest" place on the planet: The key-pad where you enter your initials.

[hootinholler]

10. That's what cigarette butts used to be for. n/t