Restaurants Try Predicting Orders - by what you drive

[Champ]

PITTSBURGH-September 8, 2004 — Some fast food restaurants will soon test the theory that what you drive shows what you eat.

A Pittsburgh company has installed technology at fast-food restaurants to predict orders before customers even walk in the door.

The system – known as "Hyperactive Bob" – uses rooftop cameras that monitor traffic entering the parking lot and drive-thru. It currently tells restaurant workers when to expect a surge in orders.

By this time next year, Hyperactive Technologies expects to add software to recognize the type of vehicle to predict what customers will likely order.

http://abclocal.go.com/wpvi/news/09082004_bb_restaurants.html

[Liberal Veteran]

1. Umm....why on earth would they want to do this?

Is it really that tough to just take the order?