Target seeks label move for treated meat: report

[douglas9]

Source: Reuters

NEW YORK (Reuters) - Discount retailer Target Corp is seeking government approval to add a consumer warning to labels of meat treated with carbon monoxide to keep it looking red and fresh, the Wall Street Journal reported Tuesday in its online edition.

Target, which sells packaged meat in 210 of its 1,537 stores, sent a letter Friday to the U.S. Department of Agriculture seeking permission to add a warning to meat labels, the Journal said.

According to the Journal, the proposed label states: "Consumer Notice: Carbon monoxide has been used to preserve the color of this product. Do not rely on color or the 'use or freeze by' date alone to judge the freshness of the product. For best results please follow the Safe Handling Instructions."

Representatives from Target could not immediately be reached for comment.

Read more: http://www.reuters.com/article/domesticNews/idUSN1353600920071113?feedType=RSS&feedName=domesticNews

[ima_sinnic]

1. I applaud them for this--but do they really need permission? (nt)

[blondie58]

2. yeah- I ask that same question- do they need permission?

perhaps they'll be in trouble with the meat packing plant? SuperTarget is my choice over SuperWalmart.

[DCKit]

3. Agreed. It'll be interesting to see where this goes and how controversial it becomes. nt

[Dr.Phool]

4. They probably do need permission.

I've read where milk isn't allowed to state that it came from hormone and antibiotic-free cow.

[Trailrider1951]

5. Yea, you sure don't want the consumer to know what they're

really getting. :puke:

Just one more reason why I'm a vegetarian.

Just one more reason why I choose Target over any other big box store out there.

[drm604]

6. What is their reasoning here?

Why don't they just not sell CO treated meat?

[Teaser]

7. It may not be an option for them.

If they have a deal with the distributors, they probably had to negotiate a certain percentage of this product in.

Cutting it off might void the entire deal, and they may not be in a position to do that.