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Reply #341: You stink because you buy the product of corp X and not corp Y [View All]

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Home » Discuss » Archives » General Discussion (1/22-2007 thru 12/14/2010)

UncleSepp

(1000+ posts) Send PM | Profile | Ignore

Wed Jan-23-08 07:27 PM
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341. You stink because you buy the product of corp X and not corp Y

Is that what substitutes for identity these days? Market demographics? Consumer mindsets? Whether we buy Mac or PC, shop at Whole Foods or Wal Mart, drink Starbucks or Dunkin Donuts? People are fighting over which segment they belong to, doing the companies' and the marketers' work for them by continuing to perpetuate the thoughts and images that create, feed from, and refine the neat and effective market segmentation that makes the consumerist economy go round.

Be who you are, not what you buy.

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