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McCain Ad: Subliminal Messaging, or ?????????????????? [View All]

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DogPoundPup Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Jul-19-08 12:21 PM
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McCain Ad: Subliminal Messaging, or ??????????????????
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ABC News' Rick Klein Reports: There's a longtime tradition in political advertising to look beyond the message to the subtext -- and even to the subliminal.

In that spirit, a veteran Democratic operative offers an interesting observation of the newly released anti-Obama Web video produced by the McCain campaign. The video is an eight-minute montage of sometimes contradictory statements about the Iraq war made by Sen. Barack Obama.

Abc_john_mccain_ad_gfx_080717_11 At the very beginning, the title -- “The Obama Iraq Documentary” -- flashes into place in a blaze of orange. And for a single frame -- a tiny fraction of a second -- Obama’s face is framed by the following prominent letters: “a l q D.”

Some caveats: “al qD” is meaningless by itself. The “l” is actually the capital “I” in "Iraq," though in the typeface used in the video, it looks like a lowercase “L.” Other letters -- at either end of the title -- are simultaneously on the screen. And many editing programs do allow randomized letter placement.

But still. . . . For a brief moment, Obama’s face is framed by letters that the brain may want to play with and spell something that does make sense. If you type “al qD” into Google, you get this response: “Did you mean: al qaeda.”

Well -- is that what the McCain campaign meant?

No, said McCain spokesman Brian Rogers, adding that the admakers used a “text randomizer,” where a computer randomly chose the order in which the letters would appear.
http://blogs.abcnews.com/politicalradar/2008/07/subliminal-mess.html

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