You are viewing an obsolete version of the DU website which is no longer supported by the Administrators. Visit The New DU.
Democratic Underground Latest Greatest Lobby Journals Search Options Help Login
Google

Reply #9: It would count [View All]

Printer-friendly format Printer-friendly format
Printer-friendly format Email this thread to a friend
Printer-friendly format Bookmark this thread
This topic is archived.
Home » Discuss » Archives » General Discussion (Through 2005) Donate to DU
LTR Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Jul-19-04 07:39 AM
Response to Reply #8
9. It would count
Edited on Mon Jul-19-04 07:43 AM by RatTerrier
Many strong-signaled out-of-market (fringe) stations may show up in neighboring books.

A good example would be Milwaukee, WI, where several Chicago stations show up. I myself listen to a few Chicago stations here, including the two sports stations, WBBM, WGN, WLS, and The Drive. They show up in the local ratings books.

Doubt that it would really affect Connecticut advertisers, though. Unless WLIB got extraordinary numbers, any New York station would likely be out of their price range, while the higher-rated local stations would be fairly inexpensive.

And the fact that the station is pretty staticy there makes it likely that it would show up in the local ratings reports, if at all. Unless there were a few diary keepers also listening through the static.

Still be a nice feather in the cap for AAR, though.
Printer Friendly | Permalink |  | Top
 

Home » Discuss » Archives » General Discussion (Through 2005) Donate to DU

Powered by DCForum+ Version 1.1 Copyright 1997-2002 DCScripts.com
Software has been extensively modified by the DU administrators


Important Notices: By participating on this discussion board, visitors agree to abide by the rules outlined on our Rules page. Messages posted on the Democratic Underground Discussion Forums are the opinions of the individuals who post them, and do not necessarily represent the opinions of Democratic Underground, LLC.

Home  |  Discussion Forums  |  Journals |  Store  |  Donate

About DU  |  Contact Us  |  Privacy Policy

Got a message for Democratic Underground? Click here to send us a message.

© 2001 - 2011 Democratic Underground, LLC