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(3,937 posts)
3. and they offer no "science" of their own
Wed Dec 23, 2015, 05:42 PM
Dec 2015

Perhaps they have focus-grouped it and decided that any discussion of the benefits versus risks doesn't win people over. How could it ? The customer wants healthy, fresh and great tasting but some of the higher profile examples of what GMO tech has been used for are creating plants that can be doused with pesticides, or potatoes and apples that can be pre-sliced and not brown in storage.

GMO marketers have their hands full with the broadly questioned science, environmental and ethics issues. They are in no position to take on a social media discussion about the lack of benefits to the end consumer of the product. The customer is demanding healthier, tastier, fresher food and GMOs are associated with pesticide use, longer shelf-life and dishonest coloring.

For example, Simplot has a GMO potato that is LESS cancer-causing when french fried than conventional hybrids. Any open debate about this product is a loser for those who sell french fries because such a debate would cite lots of statistics linking french fries to cancer. To the consumer this kind of debate underlines a link between certain foods and cancer.

The other benefits (for fast food corporations) are that it is more resistant to bruising during shipping and it can be pre-sliced and not brown as quickly. Those aren’t benefits for the end consumer who may be giving up taste and toxicity in the deal. A discussion like that is a no-win for the retailers. And that is a debate that McDonald's has chosen not to have:


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