She's a former AT&T Executive and Marketing Professor at Harvard. So..maybe the changes she made weren't helpful. After Katrina, though one wonders why didn't they seek someone with some Relief Agency background?
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This is from the ProPublica Info:
When McGovern took the reins, she inherited a sprawling operation with hundreds of chapters across the country. The Red Cross has more than 26,000 employees. After a storm, the full-time staff mobilizes volunteers and a smaller corps of disaster relief experts, known as reservists.
While often praised as a stabilizing presence by those outside the Red Cross, McGovern initiated a series of changes inside the organization that roiled the venerable charity. She executed layoffs and reorganizations that closed local chapters and centralized power at national headquarters in Washington. In part, these changes reflected several years of operating in the red. In its most recent year, the Red Cross ran a $70 million budget deficit. Fundraising fell short of our target in a year without any huge national disasters, McGovern wrote in a September email to executives.
More at:
ProPublica Documents: TRULY DISGUSTING READ...
. http://s3.amazonaws.com/propublica/redcross/the-red-cross-secret-disaster.html