Why do you think things like ideals, principles, and policy aims are so strongly discouraged, minimized, and even mocked?

You are quickly herded when trusting information based on "brand" and neither compass nor destination beyond the next cycle.

Are there worse sources of information? Sure, that does not negate that they are part of the narrative machine that sets the boundaries of mass opinion and weavers the bullshit stories that allow the crap they can't smuggle into unrelated legislation and extra-legal shenanigans they need the majority to be sorta behind or run afoul of having to muck around with controlling without broad tolerance.