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Tue Nov 12, 2019, 02:58 PM

Elizabeth Warren's systematic, methodical approach to Iowa -- and why she's rising in the polls

https://eu.desmoinesregister.com/story/news/elections/presidential/caucus/2019/11/11/how-elizabeth-warren-iowa-campaign-differs-democratic-rivals-efforts/3977982002/

Nice article in today's Des Moines Register.

...
Instead, what sets Warren apart from the more than a dozen other Democratic presidential candidates traipsing across Iowa is the systematic approach she's taken with her campaign. From her opening song which channels themes of class, politics and populism to the selfie lines and the "2 cents" chants that ripple through crowds, Warren employs a methodical approach to events and organizing that has coincided with a steady rise in the polls.

"There's a culture that other campaigns don't have," said Sean Bagniewski, chair of the Polk County Democrats.

In addition, Warren has built a highly visible ground team that has made itself known to Iowa politicos as it canvasses cities and organizes caucus leaders. It's that robust organizational presence that could explain, in part, her rise in the Des Moines Register/CNN/Mediacom Iowa Poll, Iowa Democrats have said.
...
Warren said her Iowa strategy was born out of the decision to run a grassroots campaign. Instead of holding private fundraisers, she decided to spend time on the ground and in town halls, she said.

" ... I was going to take the money that came in and put it right back into organizing and to hiring a paid organizing staff so that volunteers have a place to go, so they have a way to get connected. And it's worked," Warren told the Des Moines Register before a town hall in Cedar Falls recently. "My job, mostly, has just been I'll show up and do the town halls and say to my Iowa team, 'Go get 'em.'" ...


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Lots more at the link.

As we all saw vividly demonstrated in last week's election results, it is primarily the grassroots organization and the enthusiasm of a candidate's supporters that give any given candidate the best outcome.

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