C-USA rejected Liberty University's generous offer to join the league ... but the Flames ended up as
C-USA rejected Liberty University's generous offer to join the league ... but the Flames ended up as the big winners
LYNCHBURG -- Since Liberty University announced in 2012 its plan to move to the Football Bowl Subdivision, officials worked diligently to find a conference any conference willing to accept the Flames.
The NCAA requires a Football Championship Subdivision school to join an FBS league to move. Liberty officials intensely lobbied the two leagues that made geographic sense Conference USA and the Sun Belt with no luck.
Liberty even offered to open its checkbook. Sources told me that in 2016, Liberty offered Conference USA millions of dollars more than the usual $2 million admission fee for an invitation.
How many millions more? One source pegged the offer at $24 million. The offer coincidentally came at about the same time C-USA was learning its TV revenue would soon crater, going from paying $1.1 million per school annually to about $200,000.
But C-USA presidents, who had the final call, were unwilling to invite a private, evangelical school with conservative values and a sometimes controversial chancellor. That left the Flames to chart their own course.
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https://pilotonline.com/sports/columnist/harry-minium/c-usa-rejected-liberty-university-s-generous-offer-to-join/article_4aef1fa8-6614-58ea-97f4-25805187fa70.html