Women’s Rights Groups Mount Online Offensive in Colorado’s ‘Personhood’ Battle

[theHandpuppet]

http://rhrealitycheck.org/article/2014/10/16/womens-rights-groups-mount-online-offensive-colorados-personhood-battle/
Reality Check
Women’s Rights Groups Mount Online Offensive in Colorado’s ‘Personhood’ Battle
by Jason Salzman
October 16, 2014

When organizations opposing a “personhood” amendment on the Colorado ballot were devising their strategy to defeat the measure, they focused their attention not just on their home turf, but on a national audience.

“The idea was to have people outside of Colorado realize we’re all in this together, because what happens in Colorado could happen in your state or your town next year,” said Jen Caltrider, digital director for ProgressNow Colorado Education. “We wanted to have people talking about Colorado’s personhood amendment at the national level, and then for that conversation to reach back into Colorado.”

With this as their goal, Caltrider and other organizers built a fundraising campaign around an online video titled “Help Colorado Say No to Personhood.” The video begins with a news-style narration describing Colorado as “ground zero in the fight for women’s rights.”

The web-based campaign against the amendment is a move away from the passive approach pro-choice advocates have taken online during in this electoral fight.... MORE at link provided above.