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Tue Nov 12, 2019, 02:09 PM

Democratic Ad Campaign Spotlights Trump Voters With Regrets

Source: New York Times

A Democratic group unveiled a $3 million advertising campaign Tuesday featuring people who supported President Trump but now regret it, the first wave of a yearlong effort to reclaim some of the voters in the industrial Midwest who helped tip the 2016 election.

The group, American Bridge, will air commercials in Michigan, Wisconsin and Pennsylvania that are first-person testimonials from residents of each state explaining why they backed Mr. Trump in 2016 and why they will not do so again next year. While it’s not uncommon to spotlight voters in political advertising, these commercials feature no narration and are set, documentary-style, in the homes and towns of those on camera.

“We want to create a permission structure in these communities,” said Bradley Beychok, the president of American Bridge. “We want them to know, ‘It wasn’t just me.’ But you have to create space for people to defect.”

The voters featured in the commercials all focus on Mr. Trump’s record, and what they say is his self-focus and lack of accomplishments in their communities, while avoiding issues that often consume Washington, like impeachment or Mr. Trump’s inflammatory language. Speaking in personal terms, they acknowledge that they supported the president because they thought that, as a political outsider, he would be a more effective change agent than the elected officials who won the White House every four years, until him.

Read more: https://www.nytimes.com/2019/11/12/us/politics/swing-state-trump-regrets.html







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Reply Democratic Ad Campaign Spotlights Trump Voters With Regrets (Original post)
brooklynite Nov 12 OP
hibbing Nov 12 #1
brooklynite Nov 12 #2
CatWoman Nov 12 #5
hibbing Nov 12 #6
patricia92243 Nov 12 #3
lagomorph777 Nov 12 #4
maxsolomon Nov 12 #11
CousinIT Nov 12 #7
RainCaster Nov 12 #9
joost5 Nov 12 #8
3Hotdogs Nov 12 #10
stuffmatters Nov 12 #13
Karadeniz Nov 12 #12
crickets Nov 12 #14
mountain grammy Nov 12 #15

Response to brooklynite (Original post)


Response to hibbing (Reply #1)

Tue Nov 12, 2019, 02:21 PM

2. We don't need the milllions...

Trump will keep his 35-40% base. Our target is the marginal voters (many who voted for Obama) who went with Trump over Clinton.

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Response to hibbing (Reply #1)

Tue Nov 12, 2019, 03:06 PM

5. i don't understand people like you

you find negativity in everything.

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Response to CatWoman (Reply #5)

Tue Nov 12, 2019, 03:16 PM

6. It was just a flip comment.....sorry!

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Response to brooklynite (Original post)

Tue Nov 12, 2019, 02:25 PM

3. I have never heard the term "permission structure." I know

exactly what they are talking about but didn't know what to call it. Glad to see us Dems using words to our advantage.

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Response to patricia92243 (Reply #3)

Tue Nov 12, 2019, 03:04 PM

4. I liked that phrase too. It's a great concept.

I applaud this campaign.

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Response to patricia92243 (Reply #3)

Tue Nov 12, 2019, 04:18 PM

11. "you're not the 1st to stick your neck out"

I distinctly remember the Bush Jr. Rah Rahs acting in 2007, 2008 like they never supported invading Iraq in the 1st place. except they (and 90% of America) were baying for blood in 2002.

whatever it takes to turn the tide.

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Response to brooklynite (Original post)

Tue Nov 12, 2019, 03:29 PM

7. Just IMO, anyone who can't distinguish government from business

and who thinks having a business person run our government like a business is a good idea -- is an IDIOT.



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Response to CousinIT (Reply #7)

Tue Nov 12, 2019, 03:43 PM

9. I would put Bloomberg & Steyer in that category

That is their whole pitch.

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Response to brooklynite (Original post)

Tue Nov 12, 2019, 03:42 PM

8. These are AMAZING. Going to spread these far and wide.

Thanks for posting!

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Response to brooklynite (Original post)

Tue Nov 12, 2019, 04:14 PM

10. I like them. I wish they would also list one specific Trump act

that brought economic harm in each commercial.

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Response to 3Hotdogs (Reply #10)

Tue Nov 12, 2019, 04:57 PM

13. 100%

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Response to brooklynite (Original post)

Tue Nov 12, 2019, 04:34 PM

12. Somebody had a fabulous idea. Every time a GOP panel of voters is aired, I'm interested in the

People who've come to their senses and how that happened. The GOP voters don't care what we say. Maybe they'll pay attention to some of their own!

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Response to brooklynite (Original post)

Tue Nov 12, 2019, 05:08 PM

14. These ads are really well done.

I do wish there were enough funds to make ads like these for states that don't normally get the attention, because they've been written off as lost causes. I am glad the ads are being made in any case, and I do think they'll make a difference. Thumbs up for the people who came up with the idea.

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Response to brooklynite (Original post)

Tue Nov 12, 2019, 05:17 PM

15. Democrats need more of this.

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