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Tue Jan 10, 2017, 04:45 PM

Toblerone Alters Shape of 2 Chocolate Bars, and Fans Are Outraged

https://www.nytimes.com/2016/11/09/world/europe/toblerone-triangle-change-uk.html?_r=0


The maker of Toblerone, the Swiss chocolate bar, has reconfigured the unique appearance of two of its milk-chocolate versions, with narrower triangles and a larger gap between peaks.

The price for the new bars is the same as the old ones, but the changes to the smaller one — which is sold mainly in Britain at the discount retailer Poundland — were so pronounced that Toblerone’s Facebook page was filled with outrage from aggrieved consumers, even though only a relatively small number were likely to be affected.

~snip~


Gemma Pryor, the head of external affairs for Britain at Mondelez International, said the company had to choose between changing the shape of the bar and raising prices — a significant issue in Britain, where the economy is facing uncertainty and the value of the pound has weakened after voters backed leaving the European Union in a June referendum.

~snip~


The triangular milk chocolate bar, sold in a yellow package with red letters, has been around since 1908. The founder, Theodor Tobler, combined his family name with “torrone,” the Italian word for nougat, and patented his recipe of chocolate mixed with milk and honey.

https://www.nytimes.com/2016/11/09/world/europe/toblerone-triangle-change-uk.html?_r=0

13 replies, 2155 views

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Arrow 13 replies Author Time Post
Reply Toblerone Alters Shape of 2 Chocolate Bars, and Fans Are Outraged (Original post)
Angry Dragon Jan 2017 OP
malaise Jan 2017 #1
Angry Dragon Jan 2017 #5
malaise Jan 2017 #8
no_hypocrisy Jan 2017 #2
Angry Dragon Jan 2017 #7
Truth321 Jan 2017 #9
elleng Jan 2017 #11
Yavin4 Jan 2017 #3
MADem Jan 2017 #6
MADem Jan 2017 #4
Blue_Adept Jan 2017 #10
Angry Dragon Jan 2017 #12
TexasProgresive Jan 2017 #13

Response to Angry Dragon (Original post)

Tue Jan 10, 2017, 04:47 PM

1. They sell the small ones in most airports

I too was pissed

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Response to malaise (Reply #1)

Tue Jan 10, 2017, 04:48 PM

5. The first time I ran across it was in England

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Response to Angry Dragon (Reply #5)

Tue Jan 10, 2017, 04:53 PM

8. We usually pick up a bag Duty Free at Miami International

mostly for friends and the neighbourhood kids. They are definitely smaller

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Response to Angry Dragon (Original post)

Tue Jan 10, 2017, 04:47 PM

2. I love Toblerone. The dark chocolate variety.

Nothing like it.

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Response to no_hypocrisy (Reply #2)

Tue Jan 10, 2017, 04:49 PM

7. also liked the dark chocolate

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Response to Angry Dragon (Reply #7)

Tue Jan 10, 2017, 05:03 PM

9. Yep

 

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Response to no_hypocrisy (Reply #2)

Tue Jan 10, 2017, 05:08 PM

11. Yes, ONLY the dark!

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Response to Angry Dragon (Original post)

Tue Jan 10, 2017, 04:48 PM

3. A staple of the hotel mini bar

Take one, and they'll charge you $50.00 for it. I've always felt a negative association with Toblerone bars because of that.

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Response to Yavin4 (Reply #3)

Tue Jan 10, 2017, 04:49 PM

6. Go down the street and buy one at the pharmacy! Much cheaper. nt

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Response to Angry Dragon (Original post)

Tue Jan 10, 2017, 04:48 PM

4. How. DARE. they!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

You don't mess with Toblerone. Not on my watch!!!!!


GRRRRRRRR~~~!!!!!!


I'll have to write a Strongly Worded Letter!!!!!

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Response to Angry Dragon (Original post)

Tue Jan 10, 2017, 05:05 PM

10. This was the worst news of November 2016.

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Response to Blue_Adept (Reply #10)

Tue Jan 10, 2017, 05:21 PM

12. I feel Nov 8 was a hell of a lot worse

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Response to Angry Dragon (Reply #12)

Tue Jan 10, 2017, 05:54 PM

13. I read that as irony.

We all know how bad Nov 8th was and the worst is yet to come.

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