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Wed Nov 23, 2022, 09:47 PM

50 of Twitter's top 100 advertisers have pulled out of the platform since Elon Musk took over

In the 25 days since Elon Musk took over Twitter, half of its top 100 advertisers have stopped advertising on the platform, according to the research center Media Matters.

Since 2020, those 50 companies have accounted for nearly $2 billion in advertising revenue. This year alone, they spent $750 million, Media Matters said.

Some of the companies like Chevrolet, Ford, and Chipotle have publicly announced that they were stopping advertising on Twitter.

Media Matters says the others are "quiet quitters," because its analysis of Pathmatics data shows that they have stopped advertising for a "significant period of time."

https://www.msn.com/en-us/money/companies/50-of-twitter-s-top-100-advertisers-have-pulled-out-of-the-platform-since-elon-musk-took-over-report-says/ar-AA14sevK

How long before the remaining 50 leave?

10 replies, 555 views

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Reply 50 of Twitter's top 100 advertisers have pulled out of the platform since Elon Musk took over (Original post)
Yo_Mama_Been_Loggin Wednesday OP
PatSeg Wednesday #1
Trenzalore Wednesday #2
womanofthehills Wednesday #5
Trenzalore Wednesday #7
UTUSN Wednesday #3
Bernardo de La Paz Wednesday #4
Cha Wednesday #6
Demovictory9 Wednesday #8
littlemissmartypants Thursday #9
BlueIdaho Thursday #10

Response to Yo_Mama_Been_Loggin (Original post)

Wed Nov 23, 2022, 09:48 PM

1. K&R

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Response to Yo_Mama_Been_Loggin (Original post)

Wed Nov 23, 2022, 09:52 PM

2. This is how it dies

Won't make the New Year.

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Response to Trenzalore (Reply #2)

Wed Nov 23, 2022, 10:12 PM

5. I don't think it's gonna die

Musk has lots of new advertising plans


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Response to womanofthehills (Reply #5)

Wed Nov 23, 2022, 10:16 PM

7. Moderation wasn't because Twitter was Left

Moderation was there so that Coca Cola could sell sugar water without backlash from customers

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Response to Yo_Mama_Been_Loggin (Original post)

Wed Nov 23, 2022, 09:58 PM

3. Yeah baybee!

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Response to Yo_Mama_Been_Loggin (Original post)

Wed Nov 23, 2022, 10:07 PM

4. Twitter will become the MyPillow social media app. . . . nt

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Response to Yo_Mama_Been_Loggin (Original post)

Wed Nov 23, 2022, 10:13 PM

6. That's Sizeable! nt

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Response to Yo_Mama_Been_Loggin (Original post)

Wed Nov 23, 2022, 11:11 PM

8. Kick 🦵

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Response to Yo_Mama_Been_Loggin (Original post)

Thu Nov 24, 2022, 01:01 AM

9. The only ads that I see now are gaming and crypto. And I block every ad vendor I see.

I'm hoping that's causing my algorithm to be completely disrupted.

I used to see ads on topics that I was somewhat interested in knowing more about. Now my goal is to be a disruptor. The place totally sucks right now anyway. It's like a meatless carcass.

❤️ pants

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Response to Yo_Mama_Been_Loggin (Original post)

Thu Nov 24, 2022, 01:11 AM

10. Good start. nt.

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