Internet bandwidth report: Have we reached "Peak Netflix?"

[DainBramaged]

Remember that Sandvine report published five months ago that called Netflix the "king" of North American fixed download Internet data? That survey estimated the online video company's share at 29.7 percent of all peak download time, a 44 percent boost in Netflix's share of traffic since 2010.

http://arstechnica.com/tech-policy/news/2011/05/netflix-now-owns-almost-30-percent-of-north-american-fixed-internet-traffic.ars

Well, Sandvine has issued another estimate. Netflix now accounts for 32.7 percent of all North American peak fixed access downstream content. That's a relative increase of almost ten percent since the spring, and it puts Netflix way beyond the the other three top Internet protocols or services by daily volume—approaching double HTTP (17.48 percent), just shy of three times YouTube (11.32), and nearly four times BitTorrent.

This fact is of particular importance to network operators, since it means that most video traffic adapts to network congestion by shifting to lower bitrates and quality, which impacts the subscriber quality of experience," the network management company suggests in its latest Global Internet Phenomena Report. "From a network engineering perspective, it means that when capacity is increased, adaptive video simply upshifts to a higher fidelity and fills the new capacity."

Then there's another question: How much more of North America's fixed peak download share can Netflix claim? Has the company peaked?

http://arstechnica.com/tech-policy/news/2011/10/netflix-accounts-for-nearly-one-third-of-north-american-web-traffic.ars

[Cirque du So-What]

1. We're gonna need a fatter pipe!

or pipes. I don't think it requires a network engineer to see that we're all going to hit a wall at some point in the future. Here's hoping the infrastructure will be in place to accommodate ever-increasing demand.

[Yavin4]

4. I think you mean tubes n/t

[Cirque du So-What]

8. No, I meant pipe

http://ieeexplore.ieee.org/xpl/freeabs_all.jsp?arnumber=1300495

I use a term used by IEEE - not one coined by Ted Stevens :eyes:

[benld74]

2. Teleco's WASTED billions of government funds, they were suppose

to be using to provide fibre. BUT, they just piecemealed their systems together claiming they knew better ways to do it.
And here we are,,,

[DainBramaged]

3. The future

Is now.

[DainBramaged]

6. Just like the money given by manufacturers to organizations like Comp USA, Circuit City

Computer City, Service Merchandise, TENS of millions of dollars for 'ahem' marketing, that went to the bottom line instead, the next thing you'll see are these broadband garbage CEOs begging the government for rebuilding funds.


There isn't ONE FUCKING CEO in America that has done ANYTHING to benefit AMERICA or the long-term prospects of our country, not fucking one. GREED, and to benefit the shareholders.


NAME one other than Steve Jobs who will be remembered 100 years from now. There isn't a Henry Ford amongst them.

[KoKo]

5. I know that my ISP has been timing out constantly for the past few months..

And, I use Netflix and ROKU...

[Mayberry Machiavelli]

7. Netflix has got to account for virtually all my bandwith consumption.

It's got to be well over 99% since I don't do anything else that requires remotely as much bandwith.

Love the service but I realize that there must be limits that we will bump up against soon.

[Fumesucker]

9. The US has less bandwidth than any other developed nation..

Ain't the invisible hand wonnerful?