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Want to feel even worse about the SCOTUS decision? Think about what it will do to the media.

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coti Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-22-10 04:57 PM
Original message
Want to feel even worse about the SCOTUS decision? Think about what it will do to the media.
Corporations now have the ability to, without limit, pour their revenues into media companies in return for advertising against candidates or for issues.

What do you think that will do to the integrity of the media itself? Who will journalists and their employers be working for?
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FormerDittoHead Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-22-10 04:59 PM
Response to Original message
1. Do you know what "product placement" is? There will be no medium unexploited. n/t
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timeforpeace Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-22-10 05:05 PM
Response to Original message
2. You mean like the situation that exists today? Can't get worse, they're all in already.
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coti Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-22-10 07:27 PM
Response to Reply #2
3. It absolutely can and now has gotten worse.
Edited on Fri Jan-22-10 07:43 PM by coti
This decision increases demand for airtime and other exposure from corporations seeking representation of a particular *political* viewpoint. It will both raise advertising prices and also increase the portion of advertising revenues beholden to specific, now explicitly stated, political interests.

Mainstream media have always had to mind their p's and q's with their sponsors, but this is different. Yes, we have already seen money coming into our media from corporate sources looking for publicity, and also from other less direct and more limited sources for political purposes. What we have not seen before in our media is the merging of the corporate source of money, with its accompanying hunger and sheer volume of resources, with those political purposes. You can damned well bet that that will have an immense effect on the approach media figures take to political issues.
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coti Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-22-10 07:53 PM
Response to Original message
4. Kick nt
Edited on Fri Jan-22-10 07:53 PM by coti
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