Wal-Mart is a presidential polling agency now?

[marmar]

Somebody stop this ride - I wanna get off! :crazy: :puke:



from the Wall St. Journal:



'Wal-Mart Women' Vote Remains in Play
Retailer's Shoppers Are Seen to Represent Key Bloc in Election

By MIGUEL BUSTILLO and ANN ZIMMERMANArticle

Hoping to capitalize on the voting might of its working-class customers, Wal-Mart Stores Inc. released results of its own poll Thursday showing the "Wal-Mart Women" vote coveted by both presidential candidates is still up for grabs in five battleground states.

Wal-Mart's customer poll found that Wal-Mart women were slightly more likely to support Sen. John McCain in Ohio and Florida, and Sen. Barack Obama in Virginia, Nevada and Colorado, though only a few percentage points separated preferences in each state.

Wal-Mart said it commissioned the survey to test the voting preferences of men and women who are shopping at its stores. But the poll was clearly an exercise in public relations. The discount retailer sought to play up the notion that Wal-Mart's customers have a key role in November's elections to show that it is a political force to be reckoned with.

Pollsters have emblematized part of the crucial working-class swing vote as "Wal-Mart Women," defined as more socially conservative women who typically don't have a college degree, who are feeling the economic pinch and are shopping at Wal-Mart for its lower prices.

The rise of Wal-Mart's female customers as a sought-after voting bloc has presented the Bentonville, Ark.-based company with an unprecedented opportunity to help choose the next president -- and it's trying to make the most of it. ......(more)

The complete piece is at: http://online.wsj.com/article/SB122237680958976307.html

[muntrv]

1. Just like NASCAR dads.

[OhioChick]

2. Walmart?

What a joke. :puke:

K&R

[BrklynLiberal]

3. This is from The Onion...right?

x(

[Democrats_win]

4. Maybe that's where wall street gamblers shop because their products are a BIG gamble on quality.

will you pick up that one object that will break 20 seconds after you open the package? Truly, Wal-Mart sells junk.

[kurt_cagle]

5. Bad PR move

This will be remembered in the future as the Bizarro campaign, and what Wal-Mart is trying to do is become "a demographic group", which of course is about as potent a force of free advertising as I can imagine. However, by tying it into THIS campaign, they may be opening themselves up to huge ridicule.