Engineering Consent--history of propaganda in 20th Century

[yurbud]

Run time: 09:46 https://www.youtube.com/watch?v=YV4Jz3OPTio   Posted on YouTube: March 10, 2007 By YouTube Member: Views on YouTube: 0   Posted on DU: July 30, 2007 By DU Member: yurbud Views on DU: 480

 
If you don't know the name of Edward Bernays or Walter Lippmann, you don't know which thoughts in your head are yours and which were made up for you.

Bernays served on the Creel Commission that helped Woodrow Wilson sell World War I. he went on to become the father of modern public relations. His observations about how propaganda works form the basis of our advertising, political campaigns, and war propaganda.

The big difference between advertising and public relations is that you recognize advertising. Public relations seems like something that just spontaneously happens even though it is as scripted as the commercial.