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is that people don't so much say what they believe as they believe what they are made to say. Any time you can manipulate a person into saying certain things--or agreeing with certain positions--their egos start nudging them to adopt those positions as their own. This can cut either way. For example, in the '60s and '70s, African-Americans held sit-ins in the lobbies of big corporations, forcing the corporate officers to publicly say they agreed with equality in their hiring-policies. Having said it, those corporate officers soon began to actually believe it.
Push-polls use emotionally "hot" words, too, which tend to trump rational thought and directly address our fear, anger, or greed. In other words, they blast through our flimsy veneer of civilization and appeal to our savage side. Once we've agreed with their questions (no matter if we understand, rationally, that the questions are intended to be manipulative), we've let our savage genie out of the box. From then on, it will compete fiercely with our rational beliefs and be nearly impossible to suppress.
Robaries did the right thing in deflecting the questions with his indignation. But of course he had been vaccinated against such insidious viruses by years of passionate observation, research, and opposition to Right Wing trickery. Most people come to such battles unarmed.
These snakes know that, at the very least, a push-poll like the one Robaries reports will shore up their base-voters ... especially after a debate that may have scored points against them. Remember, their base is distinguished not only by its fear, anger, and greed, but by its belief that the world has only Good and Evil. They're out to keep their adversaries locked firmly into the Evil category.
Bottom line: Push-polls have an impact. The Repulsives recognize, much better than many of us do, that they don't need to persuade everybody--all they need is a couple extra percentage-points. Enough, in short, to win a close election.
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