Some easy 60's trivia

[DancingBear]

Low cal beers seem to be the rage now, but they've been around. Back in the late 60's there were two companies that tried to find that market niche - and both bombed.

1) Name the two brands.

2) One of them had a joke attached to it that almost every beer-drinking person in America knew. Recite the joke.

The winner takes his place amongst the others on this board (myself included) who long for Madras pants and wide belts. :)

[izzie]

1. You have me on this and I could have had beer in the 60's

I bet it will ring a bell when you tell me.

[BrotherBuzz]

2. "If you drink this, you'll lose weight." Gablinger

[flowomo]

3. Partial answer:

The first low calorie or "light" beer was Gablinger’s in 1967. The Rheingold Brewery of New York City brewed it; Dr. Joseph Owades developed it. The brewery owners were afraid that their reputation might be damaged if the beer was a failure. As a precaution, they chose the name Forrest Brewing Co., after Forrest Street, on which Rheingold brewery was located, to label this beer.

[DancingBear]

4. Good job, team - so far

Gablingers was the better known of the two - 1967 was the year for the both of them, however. And Gablingers had the joke.

[BrotherBuzz]

5. Meisterbrau Lite.

[DancingBear]

6. You got it!

Now, what's the Gablingers joke?

[BrotherBuzz]

7. Haven't a clue...

I thought their TV ads "If you drink this, you'll lose weight" was the joke.

[DancingBear]

8. We'll see if anyone else remembers it

If not, I'll fess up later on.

BTW, of course it was not part of their advertising, but it made the rounds of all us hormonal 14 year-olds back then, which meant of course it had bad words in it. :)

[Dogmudgeon]

9. I know! I know!

"Drink Gablinger's and f*ck t*ts, c*nts and hot ass like a motherf*cker!"

Is that it?

--bkl

[DancingBear]

10. Wrong

but that was, without question, one of the finest f#$%*ng guesses I have ever seen.

And you had a word or two right, as well. :)

[daytondem]

13. What was the joke?

Kick

[Deja Q]

12. What sort of gross name is that?!

I can think of two words, both of which start with "M", merged together, that creates "Meisterbrau".

And, no, I won't repeat them! :scared:

[DancingBear]

11. Kick

:kick:

[DancingBear]

14. Oops - I forgot about the joke

From the bowels of '67 - here it is:

What do Gablingers and making love on a beach have in common?

They're both fucking near water.


<ba-da-bing>