String Cheese Incident

[BeatleBoot]

Anyone seen a live show of SCI's?

http://www.pitch.com/Issues/2004-07-29/music/interview2.html

<snip>

The String Cheese Incident finds beauty in bucking the system. The Colorado quintet also finds strength in traversing the road less traveled while others jump through hoops, chasing the brass rings of an outdated and bloated music industry.

"We never related to the bands that had videos on MTV or getting heavy rotation on the radio," bassist Keith Moseley explains. "We were much more in the mindset of bands like the Dead or Phish that went out and earned an audience by playing on the road. If we were going to make this happen, we were going to have to ... build our following from the ground up."

That mentality has served the band well. It also has spawned the creation of a label (SCI Fidelity), a ticket company (SCI Ticketing) and a merchandise company (SCI Gear) to handle everything String Cheese, the idea being that nobody controls SCI's destiny better than SCI.

"It really is a philosophy that this band and this music are our own and we want to control it," Moseley says. "We're not going to sign to a major label and have our careers controlled by somebody who doesn't really know about us. "

But with a rapidly growing fanbase, the band has also found it nearly impossible to do it all themselves and keep from getting caught in the cogs of the industry machine.

<more at link>

[Aiptasia]

1. Them and every other indie touring act

More power to em. Hell, even MC Hammer got his start selling his mix CD's out of the back of his car.

[phusion]

2. Seen them 23 times...

Over the past 4 years or so.

Check them out if you get a chance...

You can also download their live shows at:
http://archive.org