"Air America Radio" and "Public Service Announcements"
Eric J in MN
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Thu Jan-06-05 09:10 PM
Original message
"Air America Radio" and "Public Service Announcements"
When a commercial on "Air America" ends with the words, "This was a Public Service Announcement from...the Ad Council" does that mean "Air America" didn't get paid?
katinmn
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Thu Jan-06-05 09:14 PM
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1. It depends. Due to loosening of FCC rules, broadcast stations
are no longer required to donate a given percentage of airtime for non-profit public servce messages.
n2mark
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Thu Jan-06-05 09:23 PM
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katinmn
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Thu Jan-06-05 09:30 PM
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4. stations have the option to run free advertising if they choose
they're not required is my point
NightTrain
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Thu Jan-06-05 09:26 PM
Response to Original message
3. My college radio station frequently gets pre-recorded PSAs in the mail.
If we feel they're an appropriate part of the station's non-commercial mission, we air 'em free of charge.
Stew225
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Thu Jan-06-05 09:33 PM
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5. When you hear a station run PSA's it means
that they aren't selling enough ad time. Traditonally, however, after Christmas is a slow time for radio/TV media buys.
DU
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Wed Apr 24th 2024, 07:40 PM
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