Paul Krugman today touches on a crucially important point about Thursday night's presidential debate. If 2000 was any indication -- and there's every reason to think it is -- the winner of the debate won't be determined during the 90 minute encounter itself but during the spin war that will follow it. And with the advantage the Republicans have on the cable nets, talk radio and chat TV shows, the odds are stacked in their favor.
(As Krugman alludes to, the initial public reactions to the first Bush/Gore debate had the then-veep coming out on top, if narrowly. It was only after several days of pundit churn that Bush became the winner. The Bush team won the post-debate debate.)
More than just these built-in advantages, though, Democrats, I think, have seldom really appreciated that there is such a thing as a post-debate debate. I don't mean that they don't know about putting out surrogates or trying to spin the results. Of course, they do. But in 2000 at least (a certainly in analogous situations in this cycle) the effort was very reactive and scattershot. And that inevitably leaves the Democrats trying to parry or deconstruct the ways that Republicans are trying to define what happened. In that way, they're fighting at best for a draw.
Republicans are already leaking hints and taunts about whether Kerry will sweat profusely under the lights, whether he's too tanned and other similar nonsense. But the antic nature of these taunts doesn't mean they won't be effective. They're meant to throw the other side off balance and, in a related manner, to provide grist for a catty and frivolous press corps.
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