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Reply #15: We can all exercise consumer power in some domains. [View All]

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Home » Discuss » Archives » General Discussion (1/22-2007 thru 12/14/2010) Donate to DU
Gormy Cuss Donating Member (1000+ posts) Send PM | Profile | Ignore Tue Dec-11-07 03:30 PM
Response to Reply #5
15. We can all exercise consumer power in some domains.
You're right that for some things like insurance we have little opportunity to flex our consumer muscle. We can however make choices in where we bank and what we buy, again with limits that vary from individual to individual. Sometimes income, lack of transportation or other issues may reduce or remove the choice and we have to deal with the businesses who don't care at all, but not always.

When the purchase is discretionary or there is a choice of suppliers consumers can flex their collective muscle by refusing to buy items or shopping at store B rather than store A. Voting with your wallet does work if enough people do it.
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